A WYSIWYG (What You See Is What You Get) editor can make a huge difference when managing and creating content on WordPress. These editors allow users to create and format content visually without coding knowledge. With numerous options, choosing the right WYSIWYG editor can significantly impact your website’s design and functionality. This article explores the best WYSIWYG WordPress editors

Classic Editor

Introduction

The Classic Editor is the traditional WordPress editor many users have relied on for years. It provides a familiar interface and approach to content creation despite the introduction of the Gutenberg Block Editor.

Key Features

• Familiar Interface: The Classic Editor preserves the look and feel of the older WordPress editing experience. It features a standard toolbar and editing area, making it easy for long-time users to navigate and use effectively.
• Basic Toolbar: The editor’s toolbar includes essential formatting tools such as bold, italic, underline, text alignment, and lists. Users can also insert links, images, and other media using the toolbar’s buttons.
• Shortcode Support: The Classic Editor supports shortcodes, which are small snippets of code used to add functionality or content elements to posts and pages. This feature is handy for integrating plugins and additional content types without switching to HTML view.
• HTML View: Users can switch to an HTML view, which allows them to edit the underlying code of their content directly. This feature is helpful for those with coding knowledge who want to make precise adjustments.
• Simple Media Management: Media files such as images and videos can be easily added to posts and pages through the “Add Media” button.
• Compatibility: The Classic Editor is known for its compatibility with various themes and plugins. Since it has been a part of WordPress for so long, it integrates seamlessly with most tools available in the WordPress ecosystem.

Pros

• Ease of Use: The Classic Editor is straightforward, especially for those accustomed to the WordPress editing environment before the Gutenberg update. Its simplicity ensures users can quickly and efficiently create and edit content without navigating numerous options.
• Stability and Reliability: The original editor is well-tested and stable.
• Minimal Learning Curve: For users familiar with the older version of WordPress, minimal learning is required. This makes it a practical choice for those who prefer not to adapt to the new Gutenberg Block Editor.

Cons

• Limited Features: The Classic Editor lacks some of the advanced features of modern editors. For example, it does not support the block-based approach, advanced content customization options in Gutenberg, or page builders like Elementor.
• Less Visual Editing: Unlike modern editors that offer real-time visual editing, the Classic Editor relies on a more basic text-based interface. This means users may have to switch between the visual editor and HTML view to see how their content will appear.
• Reduced Flexibility: The Classic Editor’s functionality is more limited than modern page builders and editors. Users seeking advanced design and layout options may find it lacking compared to newer tools.

Usage

The Classic Editor best suits users who value a traditional editing experience and prefer a simple, unembellished interface. It is beneficial for:

• Content writers and bloggers focused primarily on writing and formatting text without needing advanced design elements.
• Users Transitioning from Older Versions: Individuals who have been using WordPress for a long time and are accustomed to the previous editor will find the Classic Editor familiar and easy to use.
• Simple Websites: The Classic Editor provides a reliable and effective solution for websites that do not require complex layouts or extensive visual customizations.

Installation and Setup

1. Install the Plugin:
   • Navigate to the WordPress admin dashboard.
   • Go to Plugins > Add New.
   • Search for “Classic Editor.”
   • Click Install Now and then Activate.
2. Configure Settings:
   • After activation, go to Settings > Writing.
   • You can replace the block editor with the Classic Editor by selecting the appropriate option.
3. Using the Editor:
   • Create or edit a post/page as usual.
   • Use the visual editor for a WYSIWYG experience or switch to the HTML tab for code editing.

Gutenberg (Block Editor)

Introduction

Gutenberg, introduced in WordPress 5.0, represents a significant shift from the traditional Classic Editor. This block-based editor transforms content creation by allowing a series of content blocks, each with customization options. Gutenberg aims to provide a more visual and intuitive editing experience, enabling greater flexibility and control over content layout and design.

Key Features

• Block-Based Editing: Gutenberg’s core feature is its block-based system. Users can add, arrange, and customize individual blocks for various content elements, including text, images, videos, columns, and more. Each block functions as a separate unit, making designing complex layouts easier without extensive coding knowledge.
• Reusable Blocks: Users can create and save reusable blocks for frequently used content across different pages or posts.
• Content Customization: Each block has its own set of customization options. Users can adjust settings such as colors, fonts, spacing, and alignment directly within the block editor, which allows for more detailed control over how content appears.
• Full-Site Editing (FSE): Gutenberg is part of the broader Full-Site Editing initiative, which aims to enable users to design entire websites using the block-based editor. This feature extends to headers, footers, and other site elements, offering a unified design experience.
• Patterns and Templates: Gutenberg includes predefined patterns and templates that users can insert into their content. These patterns help streamline the design process by providing ready-made layouts and designs that can be easily customized to fit the user’s needs.
• Drag-and-Drop Interface: The block editor supports a drag-and-drop interface, allowing users to rearrange blocks and elements easily. This functionality enhances the flexibility of content creation, making it more straightforward to achieve the desired layout.
• Preview and Publish Options: Gutenberg offers real-time before publishing. This feature helps ensure that the final output matches the user’s expectations.

Pros

• Visual Editing: Gutenberg provides a user-friendly interface that makes creating and designing content easier. The block-based approach allows users to see a more accurate representation of their content as it will appear on the front end.
• Enhanced Flexibility: Using various blocks for different content types and design elements offers unparalleled flexibility. Users can create complex layouts and designs without custom coding or third-party plugins.
• Modular Approach: The block system promotes a modular approach to content creation. Users can build and customize individual blocks independently, making managing and updating specific content elements easier.
• Scalability: Gutenberg’s integration with Full-Site Editing allows users to manage their entire website’s design from within the editor. This scalability makes it a powerful tool for users who want a cohesive design experience across their site.

Cons

• Learning Curve: Gutenberg’s block-based approach may require an adjustment period for users accustomed to the Classic Editor or other traditional editors. The shift in workflow and interface can be challenging for those used to a more linear editing process.
• Compatibility Issues: Some older plugins and themes may not fully support Gutenberg’s block system. Users may encounter compatibility issues, which could affect the functionality or appearance of their content.
• Complex Layouts: While Gutenberg provides greater design flexibility, creating highly complex layouts may require additional plugins or custom coding. Users looking for advanced design features might find Gutenberg’s built-in options limited.
• Performance Concerns: Depending on the number of blocks and the complexity of the content, Gutenberg can sometimes affect page load times and performance.

Usage

Gutenberg best suits users looking for a modern, flexible, and visual content editing experience. It is beneficial for:

• Design-Focused Users: Gutenberg’s block-based system will benefit those who want to create visually appealing content and have precise control over layout and design.
• Site Builders and Developers: Users who build and manage entire websites using WordPress will find Full-Site Editing and reusable blocks powerful tools for designing and maintaining their sites.
• Content Creators: Bloggers, marketers, and content creators who frequently produce diverse types of content will appreciate the versatility and ease of use provided by Gutenberg’s blocks and customization options.

Installation and Setup

Gutenberg is built into WordPress 5.0 and later versions, so no separate installation is required. To get started:

1. Access the Editor:
   • Log in to your WordPress admin dashboard.
   • Navigate to Posts or Pages and select Add New or Edit an existing post/page.
2. Add and Manage Blocks:
   • Choose from block types such as text, image, video, etc.
   • Use the block settings to customize each element.
3. Save and Publish:
   • Use the Preview button to see how your content will look.
   • Click Publish to make your content live or Save Draft to continue editing later.

Examples and Use Cases

• Blog Posts: Use blocks to create engaging and well-organized blog posts that include text, images, galleries, and embedded media.
• Landing Pages: Using pre-designed patterns and custom blocks, design visually striking landing pages that showcase products or services.
• Portfolio Sites: Build and maintain a portfolio site with customizable blocks for displaying projects, galleries, and case studies.

Elementor

Introduction

Elementor is a popular WordPress page builder plugin that offers a powerful drag-and-drop editing experience. It stands out for its flexibility, user-friendly interface, and extensive design capabilities, making it a favorite among both novice users and experienced web designers. With its focus on providing a visual, intuitive way to build and customize websites, Elementor has become a go-to solution for creating professional-looking WordPress sites without needing to write code.

Key Features

• Drag-and-Drop Interface: Elementor’s drag-and-drop functionality allows users to design their pages by simply dragging widgets and elements into place. This intuitive approach simplifies the design process.
• Real-Time Editing: With Elementor, users can see changes in real time as they design their pages. This live preview feature ensures that adjustments and customizations are immediately visible, helping users achieve the desired look without switching between the editor and the live site.
• Pre-Designed Templates: Elementor includes a library of pre-designed templates and blocks that users can insert into their pages. These templates cover various design styles and purposes, including landing pages, portfolios, and blogs, providing a quick start for building a visually appealing site.
• Advanced Design Capabilities: Elementor offers a range of advanced design options, including responsive design controls, custom CSS, and animation effects. Users can create dynamic and engaging layouts with precise control over the appearance and behavior of their content.
• Theme Builder: Elementor Pro, the premium version, designs and customizes all parts of their WordPress site, including headers, footers, and single post templates. This feature provides a comprehensive solution for site-wide design consistency.
• Dynamic Content: Elementor Pro also supports dynamic content, allowing users to pull data from custom fields and post types. This feature helps create complex layouts and personalized content based on user interactions or data.
• Widgets and Modules: Elementor has many widgets and modules, including text, images, videos, buttons, forms, and more. These elements can be easily customized and styled to fit the needs of any design project.
• Responsive Controls: Users can design websites with Elementor by adjusting settings for different devices. The editor provides specific controls for desktop, tablet, and mobile views, ensuring designs look great on all screen sizes.

Pros

• User-Friendly: Elementor’s drag-and-drop interface and real-time editing capabilities make it easy for users to create visually stunning websites with immediate feedback on design changes. The intuitive design tools help streamline the website creation process, reducing the need for coding knowledge.
• Extensive Customization: The plugin offers extensive customization options, including advanced design controls, custom CSS, and a wide range of widgets. Users can create highly customized and unique designs tailored to their specific needs.
• Pre-Designed Templates: Elementor’s library of pre-designed templates and blocks helps users get started quickly and provides inspiration for various design projects.
• Theme Building: The Theme Builder feature in Elementor Pro allows for complete customization of site-wide elements, including headers, footers, and post templates. This capability ensures design consistency across the entire site.
• Dynamic Content Integration: Elementor’s support for dynamic content allows for creating personalized and data-driven pages, enhancing user experience and engagement.

Cons

• Performance Impact: Elementor can sometimes affect site performance, mainly if many widgets and customizations are used.
• Learning Curve: While Elementor is a user-friendly plugin, its extensive features and options can be overwhelming for beginners, though the plugin’s comprehensive documentation and support often mitigate this.
• Premium Features: Elementor’s advanced features, including the Theme Builder and dynamic content, are only available in the Pro version. Users must upgrade to Elementor Pro to access these additional functionalities.
• Plugin Conflicts: As with any WordPress plugin, Elementor may occasionally conflict with other plugins or themes. Users should test their site thoroughly and address any compatibility issues that arise.

Usage

Elementor is ideal for users who want a powerful, flexible, and visually-oriented page builder for WordPress. It is beneficial for:

• Web Designers and Developers: Elementor’s extensive features and control options will benefit professionals who need advanced design capabilities and customizability.
• Small Business Owners: Users looking to create a professional-looking website without hiring a developer can leverage Elementor’s pre-designed templates and user-friendly interface.
• Content Creators and Marketers: Elementor’s dynamic content and design flexibility make it an excellent tool for creating engaging landing pages, promotional content, and other marketing materials.
• Agencies: Web design agencies can use Elementor to build and manage client websites efficiently, utilizing the Theme Builder and pre-designed templates to streamline the design process.

Installation and Setup

To install and set up Elementor:

1. Install Elementor:
   • Log in to your WordPress admin dashboard.
   • Navigate to Plugins > Add New.
   • Search for “Elementor” and click Install Now.
   • After installation, click Activate.
2. Install Elementor Pro (Optional):
   • Purchase and download Elementor Pro from the Elementor website.
   • Upload the Elementor Pro plugin via Plugins > Add New > Upload Plugin.
   • Install and activate the Pro version.
3. Create a New Page:
   • Go to Pages > Add New or Edit an existing page.
   • Click the Edit with Elementor button to launch the Elementor editor.
4. Design Your Page:
   • Customize each widget using the settings panel on the left.
   • Utilize the pre-designed templates and blocks to expedite the design process.
5. Preview and Publish:
   • Click the Preview button to see how your page will look.
   • Once satisfied with the design, click Publish to make the page live.

Examples and Use Cases

• Landing Pages: Create high-converting landing pages with Elementor’s pre-designed templates and customization options.
• Business Websites: Design professional business websites with custom headers, footers, and page layouts using the Theme Builder.
• Portfolio Sites: Showcase work and projects with visually appealing portfolios and galleries.
• E-Commerce Sites: Build engaging product pages and promotional content for online stores.

WPBakery Page Builder

Introduction

WPBakery Page Builder is another popular drag-and-drop page builder plugin for WordPress. It offers a versatile WYSIWYG editing experience with a range of design options.

Key Features

• Front-End and Back-End Editing: Choose between visual front-end or classic back-end editing modes.
• Content Elements: Various design elements and modules for building pages.
• Template Library: Access to pre-designed templates and content blocks.

Pros

• Flexible and versatile with multiple editing modes.
• Extensive library of content elements and design options.
• Compatible with most themes and plugins.

Cons

• Can be complex for beginners.
• Performance issues if not optimized.

Usage

It is ideal for users who want a versatile page builder with front-end and back-end editing capabilities and a wide range of content elements.

Beaver Builder

Introduction

Beaver Builder is a user-friendly page builder plugin known for its simplicity and efficiency.

Key Features

• Drag-and-Drop Interface: Easy-to-use builder with real-time visual editing.
• Pre-Made Templates: A selection of pre-designed templates to kickstart your designs.
• Live Editing: Edit content and layout directly on the front end.
• Responsive Design: Create responsive pages that look great on all devices.

Pros

• Intuitive and easy to use, even for beginners.
• Fast and responsive with minimal performance impact.
• Strong support and extensive documentation.

Cons

• Less flexible compared to other builders like Elementor.

Usage

Best for users who want a straightforward, easy-to-use page builder with live editing capabilities and a focus on performance.

Comparison Table

Feature	Classic Editor	Gutenberg (Block Editor)	Elementor	WPBakery Page Builder	Beaver Builder
Interface	Traditional	Block-Based	Drag-and-Drop	Drag-and-Drop	Drag-and-Drop
Customization	Basic	Advanced	Extensive	Flexible	Moderate
Templates	None	None	Pre-Made Templates	Pre-Made Templates	Pre-Made Templates
Live Editing	No	Yes	Yes	Yes	Yes
Media Integration	Basic	Rich	Rich	Rich	Rich
Responsive Design	No	Yes	Yes	Yes	Yes
Learning Curve	Minimal	Moderate	Moderate	Moderate	Minimal
Performance Impact	Low	Moderate	High (if not optimized)	Moderate	Low
Pricing	Free	Free	Free (Pro available)	Paid (Premium)	Paid (Premium)

Conclusion

Selecting the right WYSIWYG WordPress editor can significantly impact your content creation and website management experience. The Classic Editor remains a solid choice for those who prefer a traditional interface, while Gutenberg offers a modern, block-based approach with advanced features. Elementor and WPBakery Page Builder provide extensive design and customization options, with Elementor offering a more feature-rich experience.

Each of these editors has strengths. Understanding their features and capabilities allows you to select the best WYSIWYG WordPress editor to enhance your website and streamline your content management process.